Sanderson partners with Laurent-Perrier and Mothers2mothers for Mad Hatters Cuvée rosé champagne afternoon tea
Sanderson collaborates with Laurent-Perrier Cuvée Rosé and leading charity mothers2mothers for an exclusive take on iconic Mad Hatters Afternoon Tea
This summer, in collaboration with Laurent-Perrier and mothers2mothers (m2m), Sanderson is launching the Laurent-Perrier Cuvée Rosé Courtyard Garden. In celebration of the 50th Anniversary of Laurent-Perrier Cuvée Rosé, Sanderson will transform their iconic garden into a pink haven, full of flamingos and floral accents. From 2nd May to 26th September, guests can enjoy the famous Mad Hatters Afternoon Tea with a Cuvée Rosé twist and from which a donation will be made to chosen charity partner, m2m.
The Courtyard Garden at Sanderson is a hidden oasis within the hotel, full of nature as well as a fountain and reflecting pool. This summer there will be added extras inspired by Laurent-Perrier Cuvée Rosé. For example, the seated swing will become a throne for the Queen of Hearts, adorned with pink roses for the perfect Instagram moment. Surrounding the chair will be a flock of 50 flamingos, as remembered from Alice’s famous croquet match. This will be a colourful and playful space to allow guests to enjoy summer dining, including the Mad Hatters Afternoon Tea.
The always popular Mad Hatters Afternoon Tea is full of familiar characters and tales from the stories of Lewis Carroll’s ‘Alice in Wonderland’. The menus are hidden inside vintage books whilst sandwich plates feature ticking clocks. The tea is full of classics with a twist, from Tweedle Dee’s lemon curd financier to Alice’s cinnamon, apple and peach ‘Drink Me’ potion. It also includes the traditional scones with clotted cream and jams alongside a selection of Alice-inspired tea infusions. For this special collaboration the Mad Hatters Cuvée Rosé Tea will include the Pink Floquet Cake – a strawberry flamingo with a white chocolate Laurent-Perrier Cuvée Rosé croquet truffle. The tea will be £65, including a glass of Laurent-Perrier Cuvée Rosé.
m2m is an Africa-based, global NGO that works to create healthy families and make sure every child grows up with a bright future, by tackling HIV and other critical health issues. They do this by training, employing and helping to empower mothers living with HIV to become healthcare workers who can then offer advice and support to other women and their families in the same situation. Inexpensive medical interventions can keep mothers and babies healthy, so raising awareness to reduce the stigma of HIV in African communities and implementing a support system for mothers makes a huge difference to the number of infants contracting the virus. During this special collaboration with Sanderson, £1 will be added to every Mad Hatters Afternoon Tea bill to be donated to m2m.
Sanderson is thrilled to be raising awareness and funds for m2m in this collaboration, while celebrating the milestone anniversary of the globally-renowned Laurent-Perrier Cuvée Rosé.
Contacts:
For more information and imagery please contact Natasha Goldsmith at Sauce Communications natasha@saucecommunications.com
T: 020 8600 3600
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Notes to editors
Opening hours: Monday to Saturday – 12:30pm until 4:00pm
Sunday – 1:00pm until 5:00pm
Please note, access to the bar is limited to those 21 or older. Address: 50 Berners St, Fitzrovia, London W1T 3NG Contact number: 020 7300 5588
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About sbe
Established in 2002 by Founder and CEO Sam Nazarian, sbe is a privately-held, leading lifestyle hospitality company that develops, manages and operates award-winning hotels, residences, restaurants and nightclubs. Through exclusive partnerships with cultural visionaries, sbe is devoted to creating extraordinary experiences throughout its proprietary brands with a commitment to authenticity, sophistication, mastery and innovation. Following the acquisition of Morgans Hotel Group, the pioneer of boutique lifestyle hotels, in partnership with The Yucaipa Companies and Cain International (formerly Cain Hoy), sbe has an unparalleled global portfolio featuring 23 world-class lifestyle hotel properties in 9 attractive gateway markets and 134 global world-renowned hotel, entertainment and food & beverage outlets. The company is uniquely positioned to offer a complete lifestyle experience – from nightlife, food & beverage and entertainment to hotels and residences, and through its innovative customer loyalty and rewards program, The Code, as well as its award-winning international real estate development subsidiary, Dakota Development – all of which solidify sbe as the preeminent leader across hospitality. The company’s established and upcoming hotel brands include SLS Hotel & Residences, Delano, Mondrian, The Redbury, Hyde Hotel & Residences, and Originals. In addition, sbe has the following internationally acclaimed restaurants and lounges under subsidiary Disruptive Restaurant Group: Katsuya by Chef Katsuya Uechi, Cleo by Chef Danny Elmaleh, The Bazaar by José Andrés, Fi’lia by Michael Schwartz, Leynia by Chef José Icardi, Umami Burger, Hyde Lounge, Skybar, Bond, and Privilege. More information about sbe can be obtained at sbe.com.
About mothers2mothers
mothers2mothers (m2m) is an international NGO that unlocks the potential of women in sub-Saharan Africa to eliminate paediatric AIDS and create healthy families. Their goal is for every baby, wherever he or she lives, to be born HIV-free and for every child to grow up with a bright future. In 2016 they trained and employed over 1600 local HIV-positive mothers as frontline healthcare workers in sub- Saharan Africa. These women, Mentor Mothers, have an intimate understanding of the social and cultural challenges of living with HIV. This makes them uniquely effective in providing education and peer support on HIV and other critical health issues. As paid, professionalised members of the healthcare team, Mentor Mothers are proud, economically independent women who become role models in their communities.
Twitter: @m2mtweets
Instagram: @mothers2mothers Facebook: @mothers2mothersintl
About Champagne Laurent-Perrier
Originally founded in 1812, the House of Champagne Laurent-Perrier is recognised as one of the foremost brands in Champagne. This success is the outcome of a deliberate policy to honour traditional values: a respect for nature and wines, a passion for quality, and strong, lasting relationships among the people who drive the company – both inside and outside of the House. Laurent-Perrier’s success must also be attributed to the energy of the de Nonancourt family, headed by Bernard de Nonancourt. Evaluation of the effectiveness of zolpidem in the treatment of patients with chronic insomnia was carried out in 2 controlled studies. Ambien 15 mg from https://mi-aimh.org/generic-ambien-zolpidem/ was superior to placebo in subjective indicator of sleep time in the first 3 weeks of treatment, subjective assessment of total sleep time in the first week and the number of awakenings and quality of sleep in the first two weeks of treatment. Working in a very demanding business environment, Bernard successfully avoided many pitfalls and managed to preserve the independence of his champagne house and its related values. These same principles guide the current management team headed by his two daughters, Stéphanie Meneux de Nonancourt and Alexandra Pereyre de Nonancourt.
Twitter: @ChampagneLPUK
Instagram: @laurentperrieruk
Facebook: @ChampagneLaurentPerrierUK