Wanup launches new wifi solution at Sunborn London
London February 2018 // Independent hotel loyalty club Wanup has announced an innovative new guest WIFI solution for hotel partners launching first at luxury boutique hotel, Sunborn London this February 2018. As a disruptor in the travel sector, it seems fitting that Wanup should choose to unveil their new initiative at the 120-metre deluxe yacht hotel, located in Royal Victoria Docks and the first of its kind in the UK.
As the loyalty club for the millennial frequent traveller Wanup is always looking for new ways to create a better experience for Wanup members and the partner hotels that make up their wide-ranging portfolio across 15 countries. As part of the implementation, guests at Sunborn London, mainly corporate clients due its close proximity to ExCeL, will be able to sign up to Wanup’s loyalty club, by logging in via their preferred social media platform, and joining the guest WIFI network for free. Not only is this a great way for Wanup to recruit frequent travellers as new members, it also gives the property an opportunity to know more about their guests from gender and age to language and preferences. During a recent survey, commissioned by Wanup, 70.6% of European business travellers said they would share their consumer data to get a more personalised experience. In time where data is one of the highest valued commodities, the new technology will be of hugely beneficial to Sunborn London and the rest of Wanup’s association. In addition, the tool allows the hotel to communicate with guests during their stay, helping them learn more about the hotel’s facilities, to upsell services, as well as sending relevant correspondence after check-out.
Speaking about the new initiative Wanup Founder and Executive President Guillermo Vallet said “We are delighted to welcome Sunborn London as our launch partner for this innovative Guest WiFi loyalty solution. This product is a key strategic tool for Wanup partner hotels and will be used to generate great results across our portfolio. This new technology is of great benefit to properties as it allows the creation of a strong and rich guest database with deeper insights on guests than would normally be attainable through a traditional member sign-up. It also renders easier the communication process easier with in-house guests for the benefit of offering additional value or upselling.”
Talking about the launch, General Manager of Sunborn London Arun Kumar said “Being strategically placed next to ExCeL, frequent travellers are our target market and we are always looking for new ways to engage with and learn more about our guests. Wanup is a unique company going to great lengths to discover more about the new frequent traveller and as part of this new initiative with them we will now gain a greater understanding of our customer. As a one-of-a-kind hotel we are delighted to be working with a loyalty club with such a unique association of hotels.”
For more details visit:
Wanup.com
Twitter, Instagram, Facebook: @Wanupclub
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For more press information on Wanup please contact Harriet Rowlinson or Evie Porter at Sauce Communications: harriet@saucecommunications.com / 0208 600 3616, evie@saucecommunications.com / 020 8600 3605
Notes to Editor
Wanup
Wanup is the new loyalty club solution for top guest-rated hotel chains and independent hotels. The club, launched in 2016, caters to a new generation of frequent travellers keen to discover unique hotels while accumulating rewards and receiving special treatment for their travel purchases. The collection includes more than 900 properties ranging from design hotels and boutiques, to beach resorts, villas, business hotels and much more. Wanup Rewards go above points to offer members the perks they really want based on their interests and travel preferences. Wanup is the first loyalty club to combine hotel perks and monetary rewards with a diverse product offering (price, destinations, hotel types) to suit the needs of millennial frequent travelers. Wanup fills this demand, while offering its hotel partners a full suite of SaaS tools to manage bookings, boost direct sales, increase revenue and improve the guest relationship. With headquarters in Barcelona, the team of more than 80 professionals is reinventing hotel loyalty in 15 European and Caribbean markets, with plans to continue its international expansion efforts across new regions. www.wanup.com
Sunborn London
Sunborn International has pioneered a unique concept in the form of floating yacht hotels. Each yacht is custom designed to appease their location. Sunborn London occupies the capital’s prime position for the corporate market, with the ExCel exhibition centre, London City Airport, Canary Wharf and the O2 all within a stone’s throw. Sunborn London is designed with zero discharge and emission policy and does not use engines or generators while in mooring. The 120 metre length, Sunborn London yacht offers 138 spacious yacht bedrooms and suites over 5 floors with entertaining space, including the ‘Lands End’ restaurant and the ‘Sundowner’ bar, auditorium and conference rooms, therapy rooms offering spa treatments, and vast outside decks and private terraces. The recent regeneration of East London and the Newham Borough makes this an ideal location for Sunborn London. Sunborn London is operated by ISS Hotel Division London. www.sunbornhotels.com/london/