Vegan, flexitarian, non-alcoholic, gluten free, dairy free and conscious clothing… just some of relatively new buzz words of today’s society.
The wellness and fitness industries have become an incredibly crowded sectors over the last few years due to societal and individual shifts, driven by desires to lead healthier lifestyles and reduce strains on the environment.
This movement towards ‘conscious living’ has led to a huge surge in new product development and technological advances across the wellness industry, led largely by passionate entrepreneurs.
In order to accommodate for these changes and remain market leaders, established brands across all industries, including food, drink, fashion and travel, have have evolved their product offering in order to appeal to changing consumer needs.
Having launched 20 years ago and with a wealth of experience working with some of the leading health and wellness businesses both in the UK & internationally, Sauce Communications has established itself as one of the best wellness brand PR and marketing agencies.
A snapshot of Sauce agency wellness clients to date include:
– Mindful Chef – the UK’s favourite healthy recipe delivery box
– Yeotown Retreat & Kitchen – health & wellness retreat based in Devon and sister cafe in London’s Marylebone
– TRIP – CBD Drinks & Oils
– Redemption Bar – vegan restaurant group based in London
– The Vurger Co – vegan burger brand
– Genesis – Shoreditch based vegan restaurant concept
More About Sauce Communications Agency Services: How We Work
Sauce always adopts a fully bespoke and integrated approach to wellness and lifestyle brand campaigns, offering PR, Marketing & Social Media services in order to reach key target audiences in the most efficient and effective way possible. Over and above this, all Sauce work is highly results orientated allowing the team to share return on investment for all clients.
Living in such a digital era, the need for a strong social media, content and influencer marketing strategy has become a crucial component of any successful wellness, fitness or health business. FEED – the social media division at Sauce, create thumb-stopping channel visuals, engage with the top influencers, as well as carrying out 24/7 community management in order to create loyal communities for all clients online. The Influencer Panel at Sauce – an internal group of team members – are connected to some of the best wellness, fitness and health Instagrammers & Vloggers in the UK and internationally. All clients benefit from Sauce’s fantastic databases and the team regularly host influencer masterclasses & takeovers, as well as arranging meaningful collaborations in order to drive widespread online awareness.
As one of the longest standing agencies the PR team at Sauce are connected to the leading wellness and health journalists and critics in London, the UK and internationally. Their experience and insight means that the team are always on the pulse of the latest industry trends and are able to spot relevant client feature opportunities.
To support PR and social media services on offer, Sauce also offers full service marketing. Both on and offline marketing tactics and channels which Sauce Communications use for any one campaign will totally depend on:
– The brand target audience
– Audience behaviour
– The brand product i.e. price point and USPs
– The objectives of the brand i.e. the brief
Get In Touch With Sauce Communications: Leading Social Media, Marketing & PR Agency for Brands