Mirabeau en Provence launches Mirabeau “Forever Summer” exclusively at Sainsbury’s
Innovative winemaker, Mirabeau, is delighted to announce the latest addition to its award-winning range, it’s lightest alcohol and vegan friendly rosé, playfully named, ‘Forever Summer’.
Created using a blend of Caladoc and Syrah, Forever Summer is pale pink in colour, and boasts an elegant, summer fruit hit, balanced by peach and citrus notes. With all the moreishness of the dry rosés from the region, Mirabeau Forever Summer is elegant on the palate and a great food companion.
Co-founders Jeany and Stephen Cronk are proud to have created a wine for all occasions that naturally complements the existing, well-crafted range.
Richard Dennis, Wine Buyer at Sainsbury’s comments: “we continue to see our customers exploring premium rosé and so we’re really pleased to further our range to offer our customers a lighter, vegan option, in an on-trend style”
Stephen Cronk comments: “We’re particularly excited about the launch of Forever Summer. We find it to be a versatile wine, perfect with and without food. And whilst Forever Summer will suit people who enjoy a well-made dry rosé, it will also cater for those wanting a lighter wine. Forever Summer is the perfect bottle for all relaxed occasions. Light, delicious and gorgeous on the eye.”
Mirabeau Forever Summer will be available to purchase exclusively at Sainsbury’s, alongside Mirabeau Etoile, from Monday 20th May, RRP £11.
Note to Editors
In 2009, Stephen and Jeany moved their family from London to the small village of Cotignac, in the heart of Provence, to fulfil their dream of setting up a boutique wine business. Quality is at the heart of the brand which works with some of the best wine-growers in Provence, the only wine region in the world dedicated to rosé, to create their range of award-winning wines. Today, Mirabeau en Provence wines are available in more than 50 markets, winning accolades and earning global acclaim from some of the world’s toughest wine critics.
See Mirabeau’s “About Us” video here: https://www.youtube.com/watch?v=55jc_dpMv_Q
Website and social media links:
For more information see: www.mirabeauwine.com
Instagram & Twitter: @mirabeauwine
For more information regarding Mirabeau en Provence, interviews or features, please contact Nichola Downs at Sauce Communications on 020 8600 3600 or Nichola@saucecommunications.com