Sauce Talks: Reactive Seasonal Trends

Offering a fully tailored and bespoke approach to all client campaigns, the Sauce team pride themselves on delivering highly impactful short term client projects, as well as working with a rosta of brands across longer term campaign periods – in both cases acting as an extension of a client’s internal team.

A snapshot of longstanding Sauce clients to date includes D&D London, The Social Company, Mirabeau and The Stafford Collection.

The recipe to successful longstanding communications campaigns:

As well as having a network spanning the UK’s top media and influencers across hospitality, travel, business, food & drink sectors, Sauce PR, marketing, and social media departments demonstrate creative flair, and an understanding of how to curate a truly compelling story.

Seasonal dates and globally recognised events, offer brands a brilliant opportunity to reach target audiences in a tactical and highly relevant way. Over the last 20 years our teams have successfully launched countless activations tapping into key food and drink calendar dates including; a guest chef collaboration series at The Stafford London terrace for BBQ Week, vegan dishes across the D&D London portfolio to mark veganuary, and a rosta of tempting cocktails client-wide in celebration of Negroni Week.

Beyond hospitality and travel, Sauce work with clients to create compelling stories which tap into other sectors and news agendas. Most recently, Sauce has worked with 100% plant based client Neat Burger to launch a collaboration with conscious apparel company 4ocean in support of World Oceans Day. The collaboration achieved over 25 million online impressions with coverage across media and digital influencer channels including Evening Standard online, @lewishamilton and @londonfoodfatty.

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